Archive for October, 2009

Costco – Nightclub Marketing Strategy in Shopping

Friday, October 30th, 2009

What makes people Line up for 30 minutes to get into a store that is not having a stocktake sale? Pay a member joining fee to be able to purchase at the store? Spend a lot of money to supposedly save money? Answer: Costco I considered this phenomenon beyond my comprehension.  Then it struck me [...]

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